About Gareth
20 years of building things that work.
I've been a developer, product manager, UX specialist, agency founder, and CTO. I've shipped software for the BBC that handled 25,000 concurrent users at 100% uptime during live broadcasts. I've built and sold my own online business. I've delivered for ASOS, YO! Sushi, and cybersecurity firms protecting high-profile individuals.
These days I help small and medium-sized businesses make smarter technology decisions — and then I stick around to make sure they actually work. AI strategy, web development, application management, and the kind of honest technical advice that's genuinely hard to find.
Timeline
Started in web and graphic design — got hooked on the craft.
Joined Eclipse Creative Communications as Head of Digital. Still there 19 years later.
Co-founded Sneek Digital — a digital agency built from nothing.
Delivered BBC Live applications handling 25,000 concurrent users at 100% uptime.
Built and sold Sneek Digital. Started work on Skybase, a SaaS project tool.
Co-founded Go App Studio, building mobile applications from London.
Launched overthink.digital — bringing 20+ years to SMBs who need a trusted technical partner.
The approach
Most consultants are strategic or technical.
I'm both. That's the thing that's genuinely rare — and it's why clients come back year after year.
I can sit in a board meeting and talk commercial strategy. I can also write the code. That breadth means I give advice that's grounded in how things actually work — not what looks good on a slide deck.
I'm based in Marbella, Spain, and work with clients globally. I take on a small number of clients at a time — which means when you work with me, you actually work with me.
The stats
20+
Years building digital products
25k
Concurrent BBC users
1
Business built and sold
5
Service pillars
What people say
“Never have I met anyone like Gareth. He is a naturally gifted and kind individual with a great wealth of knowledge in the creative industry.”
Matthew Wyatt
Fullstack Developer
“He is the best boss I ever had in my life. He really pushed me to grow as a developer and as a person. He is an amazing leader and knows how to create a great work environment.”
Maximiliano Gabriel Monge
Co-Founder, Sneek Digital
“A talented product manager especially skilled at managing the changing priorities, requirements and expectations of inevitably competing stakeholders.”
Louise Doherty
Executive Coach